The regional Large Customer Sales (LCS) teams partner closely with our major advertising clients and agencies to develop digital solutions that build our clients’ businesses and brands. We are in a unique and exciting position to shape how marketing and business is conducted in the digital age. We provide consultancy services across Google’s broad range of solutions, from Google AdWords, to YouTube, to Mobile, that help our customers connect instantly and seamlessly with their audiences and get the most out of the web.
The role: Industry Analyst
Actively help grow customer business as a sales Googler. Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing business grows. You leverage your entrepreneurial drive to target, educate and persuade new customers to embrace Google’s latest advertising products and technologies. Using your influencing and relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, understand the details of individual campaigns and persistently explore and uncover the business needs of your key clients. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
This is a research-oriented and creative position that requires a sharp, analytical mind and an entrepreneurial spirit. Armed with deep knowledge of Google products, marketing trends and individual client needs, you’ll brainstorm, develop and refine compelling, customized marketing plans and then deliver them to the Sales team in advance of client-facing meetings. Your primary goals as an Industry Analyst are to capture a given target audience with innovative Google tools and refine how we position our products in an integrated way to achieve our Sales team’s objectives.
Responsibilities:
- Develop client presentations including account reviews and analysis tailored to the verticals and clients and attend client meetings to support your analysis.
- Use your comprehensive knowledge of Google’s products to align them with the client’s marketing objectives.
- Use your comprehensive knowledge of Google’s products to align them with the client’s marketing objectives.
- Create insights using industry, marketing and third-party research.Minimum qualifications:
- BA/BS degree (In lieu of degree, relevant skills or equivalent experience).
- Preferred qualifications:
- Experience in sales support and market research.
- Superior analytical skills that include the ability to see granular as well as big picture issues.
- Strong project management, interpersonal and organizational skills.
- Advanced level of proficiency in Microsoft Excel and PowerPoint.
- Ability to work in a fast-paced, constantly evolving team environment.
More info: Google